Browsing tag:
COVID
The kids are alright: How our cultural expectations of kids have changed under COVID
At Giraffe, we have a deep understanding of kids, youth and families. In our semiotic and cultural analysis offering we are able to map ...
Infographic: 18/09/2020 – The Future of Kids Media Viewing
Whilst it is important to understand what is happening right now, it is important to predict future trends, to ensure we stay ahead of ...Infographic: 03/09/2020 – We’re All Going on a Summer Holiday
This summer has looked very different for many families across the UK and beyond with holiday season taking on a new meaning! With many kids ...Infographic: 20/08/2020 – Staying Connected Through Social Media
Social media platforms enable kids and young people to stay connected with friends and family but that’s not all. Content curation among younger audiences has become a trend that ...
Be Curious: From Vaycays to Staycays
It seems as though everyone you may speak to; the topic of conversation always loops back around to “I wish I was on holiday ...
Be Curious: The Future of Brick and Mortar
The future of brick and mortar retail has been questioned since the start of the e-commerce era. The “Amazon effect” refers to the disruption ...Infographic: 23/07/2020 – Content, Content, Content
Content is the ultimate motivation when it comes to viewing and where kids choose to go. With such a wealth of content available across multiple platforms, viewing is no ...
Be Curious: Guilty Gaming – Is it time to talk?
Unless you have been hiding under a rock, you will have noticed the increasing popularity of gaming amongst the younger audience. Gaming has almost ...- 1
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